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Marjolijn van Oordt is managing director and founder of Capita. Before starting Capita
she worked as a marketing and branding consultant for Young & Rubicam. Marjolijn began her career as an editor
and journalist for ID-TV and De Telegraaf, the largest newspaper in the Netherlands.
Marjolijn studied History and Cultural Anthropology at the University of Amsterdam and followed the
postgraduate degree programme in journalism at the Erasmus University in Rotterdam. She gives lectures on
marketing and news management on a regular basis and is a member of the editorial board of trend magazine EYE.
Marjolijn has published several books and articles on news management, marketing and brands and has written the
cases for the Dutch edition of Philip Kotler’s Principles of Marketing. Her two most recent books,
Merkspectrum and The News Manager have both been published by Capita.
Marjolijn: 'Marlene Dietrich was right: 'If you want to lose your prejudices, you have to travel.'
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Jelmer Wolleswinkel is knowledge manager and head of information services. The past twenty
years he worked as information specialist and head of the information centre at various media- and advertising
agencies, including Young & Rubicam and Universsal Media. Before that Jelmer studied Commercial Economics at
the Hogeschool Utrecht.
Jelmer: 'To me the beauty of tennis is the score change and the continually imminent reversal of fortune.
This insures the indefiniteness of the game until the final point is scored.'
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Eefje Herregodts is news consultant. Before joining Capita, Eefje worked as a freelance
contributor to the Dutch newspaper De Limburger and for Allegro Publishers (now Boomerang Communicatie).
Eefje studied at the School for Journalism in Tilburg and subsequently obtained a Master’s Degree in Media and
Journalism from the Erasmus University in Rotterdam.
Eefje: 'Tasty food is part of enjoying life. The chocolate cake in the photograph is my definition of yummy.
This cake shows that a creative and well-conceived formula is the basis of a wonderful - and in this case extremely tasty
- result.'
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Jade Vening is senior news consultant. Before she came to Capita Jade worked as an editor for the
weekly magazine Viva and wrote articles for the Algemeen Dagblad’s website Strak. Jade has a degree from the
Hogeschool van Utrecht, where she studied Journalism and specialised in magazine journalism. During her study
Jade has worked as an intern for the Utrechts Nieuwsblad and for Viva.
Jade: 'Strangely, it's very soothing to worry about mixing colours, selecting the right brush and
deciding whether to start painting at the bottom or top or in the centre of the canvas.'
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Krijn Snuif is new consultant at Capita. Previously he was a sports journalist for the
Algemeen Dagblad and covered major events such as the Olympic Games and the Grand Slam tennis tournaments. After
concluding his studies at the School for Journalism in Utrecht, Krijn studied Politics at the University of
Amsterdam.
Krijn: 'The one good thing about a football locker room is that inside it people are all equal.
On a Sunday afternoon your CV is not important. Neither is your background. Everyone talks to everyone. Each
has the same goal. Sometimes I wish the world could be like a football locker room.'
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Emmy Karijopawiro is office manager and management secretary. During and after her studies
at the Japanese Language and Culture Department of Leiden University she worked for various Japanese companies
in the Netherlands. After more than 10 years of management support inside the Japanese business culture she
thought it time to broaden her horizon.
Emmy: 'Jane Austen. Her language, humour, irony. Her books continue to fascinate no matter how often I
reread them. The many and various films based on her work complete my passion for the Austen characters.'
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Photographs by Vincent Mentzel
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